3 Ideas for Using Perforated Postcards With Multiple Pop-Outs

Perforated postcards are a great way to stand out in the mailbox. Pop-Out Card Mailers from ConvertACard are available in a variety of sizes and styles, including mailers with two or more perforated, detachable cards!

Multiple perforated pop-outs allow for more flexibility and creativity with your promotions. Here’s 3 ideas on how to maximize the benefit of multiple pop-outs:

1. Target new and returning customers in the same mailing

If you want to combine your prospects and current customers into one mailing list, a perforated postcard with multiple pop-outs is a great way to tailor your promotions to both groups! Include one offer to entice new customers, and another to reward past or current customers. This strategy is ideal for service-based businesses, such as salons, and more.

2. Invite customers to bring a friend

By inviting customers to bring or refer a friend to your business, you could possibly gain multiple customers from the same postcard! A restaurant might offer their customer an extra discount to bring a friend or family member along for a meal. Or, to increase rewards program sign ups, offer a bonus when current members refer a friend.

3. Multiple promotion windows

Want to extend the lifespan of your mailing? Try creating multiple promotion windows using a ConvertACard pop-out card mailer! Consider crafting a week-by-week or seasonal campaign with multiple promotions at different times, and build anticipation for future sale windows.

Pop-Out Card Mailers from ConvertACard are a great asset to any direct mail campaign, and are available in plastic and eco-friendly paper. We offer turnkey services, from graphic design all the way to final production and fulfillment. Contact ConvertACard for samples and a FREE quote!

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